There are many reasons to hire an Adobe Insight developer. Some of the benefits include: - Adobe Insight developers have experience working with the Adobe Analytics tool, which is used to track and measure website data. This can be extremely helpful in understanding your website's traffic patterns and identifying areas for improvement. - Adobe Insight developers can help you create custom reports and dashboards that give you a deeper understanding of your website's performance. They can also help you automate report generation so that you can spend more time analyzing data and less time gathering it. - Adobe Insight developers understand how to use the powerful segmentation features in Adobe Analytics to break down website data by different criteria (e.g., geographic location, device type, etc.). This can be very helpful in pinpointing areas of your website that need attention or optimization.