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Регистрация: 01.11.2022

Портфолио

Koshelek app

I am responsible for the development of a key direction - the development of contactless payment methods and the development of BNPL. Responsibilities: creation of a product backlog, scoring and prioritization of a RICE backlog, formation of a product vision and strategy, conducting quantitative and qualitative research with B2B and B2C users, conducting an A/B test, formulation of hypotheses and pyramids of metrics, implementation and development of the discovery process in the team, interaction with marketing, support, and sales teams. Achievements in the development of products: launching a BNPL product in Russia in an offline store, pivot of product on contactless payment and launch of payment using QR, integration with the API of cash software and the state bank for contactless payment, building the discovery process.

Yandex

• Prioritization of the backlog by GIST and RICE. • Making a roadmap. • Decomposition (PBR/Grooming) of tasks to the level of User story and full, deep detail. • Conducting quantitative and qualitative research (UX/UI, in- depth interviews) in order to test hypotheses. • Segmentation of users, identification of the user's portrait. • Market analysis of competitors' products and services. • A/B testing.

Fleetcor Eastern Europe

• Training and development of product manage. • Reduction of TTM. • Making a roadmap. • Product strategy and vision development. • Transparent processes and interaction with stakeholders. • Launch of CustDev direction: building CJM of the whole company. • Launch of product and technical meetups.

Скиллы

Ability to negotiate
A/B testing
Analytics
Building processes
CustDev
Economy
Leadership
Management
Responsibility and independence

Опыт работы

FinTech Lead - Sr. Product Manager
01.2022 - 10.2022 |Koshelek app
B2B, B2C
I am responsible for the development of a key direction - the development of contactless payment methods and the development of BNPL. Responsibilities: creation of a product backlog, scoring and prioritization of a RICE backlog, formation of a product vision and strategy, conducting quantitative and qualitative research with B2B and B2C users, conducting an A/B test, formulation of hypotheses and pyramids of metrics, implementation and development of the discovery process in the team, interaction with marketing, support, and sales teams. Achievements in the development of products: launching a BNPL product in Russia in an offline store, pivot of product on contactless payment and launch of payment using QR, integration with the API of cash software and the state bank for contactless payment, building the discovery process.
Head of Product Development Department
08.2020 - 12.2021 |Fleetcor Eastern Europe
-
I am responsible for the development of services/products: personal account: Russia, Lithuania, Poland, Kazakhstan, mobile application (Russia), locator - map with points, routes, mailing center: e-mail, SMS, authorization and two-factor authentication service (new), push center (new), marketing admin panel (new), A/B testing service (new). There are 22 people in the team - development, designers, testers, UX researcher, UX writer, scrum master, product analyst, business expert. 1. Achievements in the development of processes: training and development of product managers, reduction of TTM, making a roadmap, product strategy and vision development, transparent processes and interaction with stakeholders, launch of CustDev direction: building CJM of the whole company, launch of product and technical meetups, implementation of metrics and analytics of Amplitude. 2. Achievements in the development of products: elimination of fraud in the company to zero - implementation of two- factor authentication, conducting a pentest of services, collection of all user problems in the services: collected more than 200 problems (problematic interview), prioritization of the backlog by GIST and RICE, reducing the time to connect services from 2 working days to 2 minutes, reduction of the number of incidents by 46% and reduction of technical debt, reduction of SMS costs due to the introduction of PUSH by 23% (several million rubles per year), reducing the time for authorization in the application from 2 min min to 20 seconds. the growth of the mobile app user base by 87%, reduction of the TTM of the application from 42 min to 6 min.
Product Manager
09.2019 - 06.2020 |Startup "Go Points" (Visa)
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launch of bonus programs and loyalty programs for Russian banks that provided end users, launching a CMS personal account to manage the loyalty program, conducting research with users, analysis of the market and competitors.
Product Manager
05.2019 - 09.2019 |Yandex
UX/UI
• Prioritization of the backlog by GIST and RICE. • Making a roadmap. • Decomposition (PBR/Grooming) of tasks to the level of User story and full, deep detail. • Conducting quantitative and qualitative research (UX/UI, in- depth interviews) in order to test hypotheses. • Segmentation of users, identification of the user's portrait. • Market analysis of competitors' products and services. • A/B testing.
Head of the Mobile Banking Development Department
03.2013 - 04.2019 |Raiffeisenbank
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prioritization of the product backlog, hypothesis testing, making a roadmap, product strategy and vision development, CustDev, quantitative research, competitor Market Analysis, search for partners and holding tenders, training of sales staff, conducting advertising campaigns. Launched products and projects: mobile bank "ELBRUS Mobile" for B2B customers, SMS for Business notification service - SMS about current account transactions, account booking service "Online account booking" for legal entities and individual entrepreneurs - the service allows you to book a ruble current account on the bank's website, the client does not need to visit the bank's office for this, development of Internet Banking (web) for B2B clients.

Образование

Finance and Credit
По 2005
Moscow State University of Service
Specialization (PhD)
По 2014
Plekhanov Russian University of Economics

Языки

АнглийскийСредний