DACAR Custom Car Interiors and Upholstery

Key achievements: - Signed 3 one-year dealer contracts which increased turnover by 30%. - Found new suppliers which cut expenses on materials by 20%.

LLC Nestlé Uzbekistan

− Analyzed the sales trend and identified factors, affecting product category development. − Defined clear and specific assortment, merchandising, pricing, and shelving strategies for retailers. − Developed Point of Sales Materials. − Budget monitoring & controlling on a monthly and annual basis. − Developed marketing activities - analyzed KPI, ROI, overall performance. − Reported on data and industry trends relating to trade categories. − Retail and Marketing Audit in the field. Key achievements: - Designed product catalog and merchandising standards for sales representatives. - Conducted distribution audit in Tashkent which increased sales in a channel by 7%. - Effectively systematized data of key account sales. - Conducted performance evaluation around Uzbekistan – grading of distributions.

JV LLC Milk House (PepsiCo)

- Built and led department out of 8 members. - Optimized the delivery/returns system. - Tracked of stock policy execution. - ABC-analysis of the customer base, research of the revenue dynamics, and identification of influencing factors. - Developed and implemented sales plan. - Created a trade marketing strategy and conducted promo campaigns. Key achievements: - Implemented new customer service system which automatized sales reps’ performance. - Developed sales reporting system which shortened working hour 4 times. - Created marketing campaign which cleared accounts receivable.