Far East and Arctic Development Corporation

- Led tactical support for the promotion of products in social networks, contextual search, partner channels; - Introduced systems of indicators for measuring communication efficiency, accumulated knowledge bases about working and non-working tactics, built sales funnels for each product; - Formed and led content hubs - centers for creating and distributing content through partner and external resources (Tier 1 news, business, it, lifestyle media); - Developed text and visual content plan, supported marketing preparing for the Eastern Economic Forum 2021; - Set tasks and managed marketing/PR team (10+ in-house and 20+ outsource); - Management of the project office for marketing and image projects of a social orientation; - Projects’ planning, managing split teams of contractors; - Determined economic efficiency and assesses the risks of promoting products through various channels, develops a communication strategy; - Analyzed, evaluated and consulted on business processes and marketing; - Participated in the work of distributed project teams, conducted recruitment process, interviews, prepared test tasks for candidates; - Took part in solving strategic, tactical and creative tasks of the department, in particular, the development of process documents, the concept of a new department in the corporation - News Factory; - Evaluated and prepared proposals for new projects and their promotion; - Presented results of the work and the strategy to the heads of departments, top officials of the Ministry of Development, etc. - Interacted with authorities - federal, regional, municipal; with investors, experts, partners.