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Регистрация: 07.11.2022

Natalia Leonova

Специализация: Product marketing manager
My name is Natalia, I am energetic and creative thinking professional with over 15 years of marketing experience in the leading Russian IT companies and PR-Event agency.  During this time I have gained practical experience in Planning, Strategy and Execution Marketing, PR and EVENT activities.  
I am searching a projects where I can apply my knowledge and skills in profuct marketing in IT and project management.
Project Management Marketing Продуктовый маркетинг Стратегический маркетинг Научно-исследовательская работа
My name is Natalia, I am energetic and creative thinking professional with over 15 years of marketing experience in the leading Russian IT companies and PR-Event agency.  During this time I have gained practical experience in Planning, Strategy and Execution Marketing, PR and EVENT activities.  
I am searching a projects where I can apply my knowledge and skills in profuct marketing in IT and project management.
Project Management Marketing Продуктовый маркетинг Стратегический маркетинг Научно-исследовательская работа

Портфолио

Algo

Algo offers developers a simple solution to deposit their unique code into a blockchain network via an IDE plugin, thereby guaranteeing the code’s immutability and transparency of authorship.

Online price list

Sales automation tool without participation manager and accountant

E-doc

E-document flow with self-employed and individuals

Скиллы

Research and brand development for new products
ommunication strategy - development and implementation
Excellent knowledge of advertising tools
Strong project management skills
Creativity
development and implementation

Опыт работы

Product Marketing Manager
с 06.2021 - По настоящий момент |ipchain.ru IT, System Integration, Internet • Software Development • System Integration, Technological and Business Processes Automation, IT Consulting
New product development and promotion
Competitor analysis Development of a time plan for promoting the product and following it Cooperation with SMM, SEO, PR, DIGITAL, design teams; Development of an advertising campaign with the team - landing page; - development guide line - development of a content for blog, PR publications and social media networks;
Product Marketing Manager
12.2020 - 07.2021 |SBERKORUS www.esphere.ru IT, System Integration, Internet • Software Development • System Integration, Technological and Business Processes Automation, IT Consulting
New product development and promotion
Cooperation with the product team to create new IT services; Analysis of competitors, promotion channels for each product; Development of a strategy for positioning and marketing promotion of the product; Packaging (landing pages, marketing presentations, visual materials) Development and launch of advertising campaigns; Implementation of new promotion channels and management of existing ones; Cooperation with SMM, SEO, PR, DIGITAL, design teams; Interaction with other directions of the company - sales, developers, training & customer support.

Образование

Engineer (Бакалавр)
2000 - 2006
STANKIN

Языки

АнглийскийВыше среднего
Project Management