● Led development lifecycles and strategic planning for the maritime industry platform, involving budgeting and investor pitch preparations, aligning with capex planning skills.
● Contracted and managed vendors, maintaining a cost performance index (CPI) of 1.2, showcasing budget control.
Projects:
1. Digital Analytics Full Time Management — Solenis, Sep 2022 - Ongoing.
● Salesforce B2B Tracking Implementation- Responsible for providing tracking concept and support with the integration of GTM/GA4 tracking
● Managed project to migrate 167 domains from Google Universal Analytics to Google Analytics 4.
● Cross-functional and multinational communication across the world to align on requirements.
● Assist in building a dashboard based on the Salesforce Data for Board Members to define KPIs for the year 2023-2024.
● Maturity assessment of the organization, Interview 50 employees from Managerial level to Board Members.
2. Salesforce Proof of Concept — Joe Hand project (B2B Cloud integrations), Jun 2023 - Aug 2023.
● Collaborated with 10+ stakeholders to align integration objectives
● Delivered project on time, achieving 15% cost savings
● Conducted testing, reducing post-deployment issues by 30%
3. Salesforce Package Development — SandSIV & PandaDoc, Nov 2022 - Jun 2023.
● Management of the development of 3 Appexchange packages and their publishing.
- CPQ - PandaDoc.
- Salse - SandSiv.
- SMS - Internal.
● Coordinated with 3 cross-functional teams, improving collaboration efficiency by 25%.
4. Supporting Salesforce client — White Label Group, Feedvisor, Digital, Jan 2021 - May 2023.
● Communication with clients and keeping track of team velocity and timely delivery as well as expectation management.
5. Support on GTM and Google Analytics Implementations — Henry Schein, Apr 2022 - May 2022.
● Led end-to-end integration of GTM and Google Analytics for precise data collection and analysis across platforms.
● Managed implementation of advanced tracking, and streamlined reporting.
6. Development of website — Toskanaworld, Sep 2022 - May 2023.
● Managed migration of the +1500 website pages from the custom CMP to WordPress with further support.
● Required overwhelming management involvement due to junior-level resources and an extremely constrained budget.
7. Real-estate Agencies CRM Synchronisation Development — Conversion Monster, Dec 2018 - Sep 2021.
● Managed a team of 3 people in different timezones on the development of custom CRM sync software for the exchange of leads within the US States.
8. Marine Chief Officer — Bremer Bereederungsgesellschaft mbH & Co. KG, Sep 2011 - May 2019.
● Experience in Logistics, Crew Management, and Dealing with authorities and extreme environments.
