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Регистрация: 27.09.2022

Ekaterina Samsonova

Специализация: Marketing Manager
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Портфолио

Atos

1. Leading the team of Division financial controllers of different Legal Entities within Nordics business unit. 2. P&L analysis and budgeting (Total/External revenue, Project Margin, Operating Margin). 3. Creation action plan for Service line to improve financial results. 4. Standard Cost Rates analysis and calculation. 5. Providing monthly, quarterly and semester based financial and commercial reports (IFRS). 6. Providing annual financial reports + "hard close" May and November according to international accounting guidelines. Auditing executed by external financial auditors. 7. Preparation of management reporting for GER Management Board and for Group Finance. Report consolidated KPIs of the GBU Germany into Group Finance reporting system (IRIS – Oracle enterprise). 8. Implementation, preparation and coordination of budget and forecast processes. 9. Master Data Management: hierarchy maintenance for profit/cost centers, accounts and customer hierarchies. 10. Prepare Management presentations for different purposes: group and internal monthly reviews, supervisory board, auditor requests, economic committee. 11. The main contact for ad hoc and cost base analysis.

Atos

1. Leading the team of Division financial controllers of different Legal Entities within Nordics business unit. 2. P&L analysis and budgeting (Total/External revenue, Project Margin, Operating Margin). 3. Creation action plan for Service line to improve financial results. 4. Standard Cost Rates analysis and calculation. 5. Providing monthly, quarterly and semester based financial and commercial reports (IFRS). 6. Providing annual financial reports + "hard close" May and November according to international accounting guidelines. Auditing executed by external financial auditors. 7. Preparation of management reporting for GER Management Board and for Group Finance. Report consolidated KPIs of the GBU Germany into Group Finance reporting system (IRIS – Oracle enterprise). 8. Implementation, preparation and coordination of budget and forecast processes. 9. Master Data Management: hierarchy maintenance for profit/cost centers, accounts and customer hierarchies. 10. Prepare Management presentations for different purposes: group and internal monthly reviews, supervisory board, auditor requests, economic committee. 11. The main contact for ad hoc and cost base analysis.

LLC Red Collar

1. Building marketing team and competence – both for the Red Collar internal goals and as a consulting service 2. Marketing Planning and Budget Management 3. Market research and market monitoring, competitors research and trends analysis. 4. Go-to-market strategy and entering new markets (MENA and USA) 5. Content marketing planning 6. Event marketing planning and management, including own events preparation and external events participation and sponsoring 7. Account Based Marketing: goals, planning and orchestration 8. Partners marketing 9. Product marketing for Red Collar clients: market research, marketing strategy, promotion and goto-market activities 10. General business strategy planning and implementation

Скиллы

Accounting
Ad hoc analysis
Advanced Microsoft Office user incl. Excel and Bex-analyser
ERP-systems
Facebook Ads
financial management and business processes
High experience in marketing, accounting, ad hoc analysis, financial management and business processes of the enterprise
LinkedIn Ads
Professional psychologist
Proficient user of CRM Microsoft Dynamics, ERP-systems, SalesForce, LinkedIn Ads, Facebook Ads
SalesForce
Strong knowledge of banking, securities and principles of macro- and microeconomics, financial management and accounting

Опыт работы

Head of Marketing
с 05.2022 - По настоящий момент |LLC Red Collar
.
1. Building marketing team and competence – both for the Red Collar internal goals and as a consulting service 2. Marketing Planning and Budget Management 3. Market research and market monitoring, competitors research and trends analysis. 4. Go-to-market strategy and entering new markets (MENA and USA) 5. Content marketing planning 6. Event marketing planning and management, including own events preparation and external events participation and sponsoring 7. Account Based Marketing: goals, planning and orchestration 8. Partners marketing 9. Product marketing for Red Collar clients: market research, marketing strategy, promotion and goto-market activities 10. General business strategy planning and implementation
Head of Marketing for USA, UK, DACH markets (Finance practice)
11.2018 - 05.2022 |LLC DataArt
.
1. Leading the Marketing team of Finance Practice 2. Marketing Planning and Budget Management 3. Market research and market monitoring, competitors research and trends analysis. 4. Go-to-market strategy creation and implementation, both marketing and sales campaigns planning and execution (USA, UK, DACH markets) 5. Launch marketing campaigns in Facebook and LinkedIn, define SEO strategy und find subcontractors for implementation. 6. Content marketing planning 7. Event marketing planning and management, including own events preparation and external events participation and sponsoring 8. Sales enablement as a result of cooperation of Sales and Marketing teams 9. Account Based Marketing: goals, planning and orchestration 10. Manage the market calendars and set up activities that are aligned with company business objectives and marketing strategy to support sales and channel development of local subsidiary 11. Monitor and report marketing activity results and recommend improvements (CRM Microsoft Dynamics and Salesforce) 12. Ensure that all marketing activities and materials are in line with the brand identity, local policies, and localization guidelines provided 13. Serve as the primary go-to person to discuss as-needed marketing matters in the broadest sense 14. Work and communicate efficiently with own team and other departments (e.g. Sales, Presales, Service, Stakeholders) 15. Create reports with status and outcome of the campaigns and promotions for Stakeholders, Sales Managers about the running campaigns and promotions
Senior Financial Controller and Team lead – Nordics Division and Indirect functions
07.2017 - 11.2018 |Atos IT Solutions and Services
.
1. Leading the team of Division financial controllers of different Legal Entities within Nordics business unit 2. P&L analysis and budgeting (Total/External revenue, Project Margin, Operating Margin) 3. Creation action plan for Service line to improve financial results 4. Standard Cost Rates analysis and calculation 5. Providing monthly, quarterly and semester based financial and commercial reports (IFRS). 6. Providing annual financial reports + "hard close" May and November according to international accounting guidelines. Auditing executed by external financial auditors. 7. Preparation of management reporting for GER Management Board and for Group Finance. Report consolidated KPIs of the GBU Germany into Group Finance reporting system (IRIS – Oracle enterprise). 8. Implementation, preparation and coordination of budget and forecast processes. 9. Master Data Management: hierarchy maintenance for profit/cost centers, accounts and customer hierarchies. 10. Prepare Management presentations for different purposes: group and internal monthly reviews, supervisory board, auditor requests, economic committee. 11. The main contact for ad hoc and cost base analysis.
Senior Financial Controller - Germany Consolidation and Management reporting & reporting infrastructure
03.2014 - 07.2017 |Atos IT Solutions and Services
.
1. Leading the team of Division financial controllers of different Legal Entities within Nordics business unit 2. P&L analysis and budgeting (Total/External revenue, Project Margin, Operating Margin) 3. Creation action plan for Service line to improve financial results 4. Standard Cost Rates analysis and calculation 5. Providing monthly, quarterly and semester based financial and commercial reports (IFRS). 6. Providing annual financial reports + "hard close" May and November according to international accounting guidelines. Auditing executed by external financial auditors. 7. Preparation of management reporting for GER Management Board and for Group Finance. Report consolidated KPIs of the GBU Germany into Group Finance reporting system (IRIS – Oracle enterprise). 8. Implementation, preparation and coordination of budget and forecast processes. 9. Master Data Management: hierarchy maintenance for profit/cost centers, accounts and customer hierarchies. 10. Prepare Management presentations for different purposes: group and internal monthly reviews, supervisory board, auditor requests, economic committee. 11. The main contact for ad hoc and cost base analysis.

Образование

Industrial and organizational psychology
с 2022
Moscow Institute of Industry and Finance
Psychologist
с 2019
Moscow institute of humanities and economics
Cambridge English: First (FCE)
с 2013
level B2
Economics department, Accounting, analysis and audit
с 2010
Voronezh State University
Economics department
с 2008
Voronezh State University

Языки

НемецкийСреднийАнглийскийПродвинутыйРусскийРодной
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