● Contributed 35+ health-related and family-based articles and worked on assigned articles for Verywell Family, Verywell Mind and Verywell Fit (DotDash Meredith publications).

Working on various copywriting projects for mid-sized to large companies, focusing on healthcare clients. ● Developed content for a workplace mental health report based on original research and survey of about 10000 workers which was downloaded by Australian businesses and companies. ● Researched and developed whitepapers to inform the client’s target market of their capabilities and real-life use of products and services. ● Developed 10+ key messaging documents to guide company/business brand messaging across digital channels. ● Crafted website content and messaging for various clients, from websites with 200+ monthly visitors to ones with over 4500 monthly visitors. ● Managed LI social media (organic) accounts for clients including caption writing and content creation, increasing engagement, followers and website traffic.

Health and wellness content writer with content marketing expertise, connecting businesses with their target audience throughout the buyer’s journey with: ● Short and long-form in-depth evidence-based blog posts and articles. ● Website content that conveys brand vision and authentic messaging. ● Original content for regular newsletters, including managing, coordinating, publishing, and reporting. ● Marketing copywriting for marketing assets which includes in-depth whitepapers and case studies. ● Social media content that aligns with the essence of the brand, including publishing, reporting, and managing social media channels. 1. eDM Content Writer and Content Creator (June 2019 – Sep 2019). Indigenous Marathon Foundation , Australia. ● Created weekly newsletters for the De Castella Run event using Mail Chimp to increase participation in the marathon and raise funds for the IMF. 2. Blog Writer (April 2018 – Oct 2018). Kain Foundation , Australia. ● Researched content ideas and wrote engaging blog posts to support the work of the foundation and encourage participation in their programs. 3. Blog Writer (March 2018 – Apr 2018). OnePlate, Australia. ● Researched content and wrote effective blog posts which informed and educated their audience on nutrition, and environmental issues. 4. Copywriter and Booklet Designer (Feb 2018 – Mar 2018). Make-A-Wish Australia. ● Created an engaging booklet (eBook) which included copywriting, research, layout and design. 5. Monthly group and course facilitator (June 2023- current). Action for Happiness. ● Co-facilitate monthly Action for Happiness group- 10 Keys to Happiness sessions online (Zoom). ● Delivered two 6-week Happiness Habits courses to participants Australia-wide.

● Developed content and copy for 300+ events and related marketing assets including audio-visual presentations, event brochures and leaflets, programs and invitations, and speech writing. ● Succesfully managed and collaborated with niched creative teams to develop and deliver creative assets for each event.

● Developed and implemented content plans for advertising, marketing assets, including design, content creation and copy to direct successful multi-channel campaigns. ● Crafted copy for various marketing assets, including reports, sales pages and brochures, increasing engagement, leads and sales. ● Conceptualised, designed and prepared layouts, corporate identity designs, and marketing assets for clients.